Résumé du poste
1. Favoriser l'engagement des consommateurs en délivrant des contenus sur les produits et les services optimisés pour l'e/m-commerce (commerce électronique et mobile).Rôle et Responsabilités
1. [Setting content improvement direction] Participate in the creation of the content guideline optimized for the online channel delivery of product characteristics.
2. [Supporting business partners] Analyze to see if the quality of the new product and existing product contents on the business partner's website meets the company's contents quality standards.
3. [Content production] Prepare for the production of new contents that considers the e-commerce environment and product characteristics.
4. [Social media management] Design methods to promote consumer engagement by identifying and utilizing premium contents and consumer-connected contents to diversify and systemize social media contents.
5. [Demand creation] Plan marketing activities to optimize marketing for each of the phase in the consumer buying cycle and marketing activities by the level of sales revenue contribution.
Skills and Qualifications
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