Baru Media Planning Manager

Date Posted: Hari Ini
Salary:
Jakarta

Job Description

Company Description


Starcom is the Human Experience Company. A world-renowned media communications agency, we believe the alchemy of people and technology creates experiences people love, and actions brands need. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands, including Airbnb, Coca-Cola, Kraft Heinz, Samsung, Visa and more. Starcom is part of Publicis Media, one of four solution hubs within Publicis Groupe, and has offices within Publicis One.

In this age of convergence and empowerment, we are looking for talents who can help our clients reinvent themselves and guide them through their transformation. It demands colorful personalities with an irrepressible passion for all the opportunities unleashed by digital disruption. Come join our Publicis family!


Job Description


A Planning Manager’s role is the primary contact for clients on tactical requests and to oversee the day-to-day communications planning and/or buying process for the assigned accounts. This involves translating the clients’ marketing brief to communication implementation together with the team.

ESSENTIAL DUTIES & RESPONSIBILITIES

Client Management

  • Establish a partner-relationship with clients by being involved in the business environment.
  • Provide business solutions through media approaches for assigned brands.
  • Ensure professional deliveries in all client dealings.
  • Manage clients' requests appropriately (e.g. push back on unreasonable timelines, make judgment or evaluate value on ad hoc requests).
  • Take ownership for assigned brands.
  • Build and coach high performing team members as required

Business Partner Management

  • Leverage good relationships with business partners (e.g. creative, media owners), hence the ability to obtain updated information that contributes to the work objectives, value-add to clients or a smooth campaign placement.
  • Conduct professional briefings to business partners on innovations and ensure alignment to clients' objectives.
  • Ensure clear documentation on all communications with business partners.
  • Ensure best value from all negotiations across media owners and campaigns.
  • Manage and resolve conflicts between team members and media owners.

Research & Media Applications Proficiency

  • Proficient in all syndicated and proprietary media applications.
  • Display competency in using advanced functions in each tool.
  • Able to tap into proprietary consumer insight applications or alternative sources for more in-depth analysis.
  • Proficient in using agency's planning approach.

Industry Knowledge (Consumer, Business or Brand Insights)

  • Exhibit good understanding and forecast on media/ industry/brand development & implications to the businesses.
  • Evaluate the strategic implications of media/ industry/brand developments.
  • Leverage media to achieve brand objectives, hence providing in-depth evaluations or proposals to assigned campaigns.
  • Initiate alternative resources on consumer/brand/ business insights apart from industry sources.

People Management

  • Ensure your reporting lines are well trained on media industry tools, agency proprietary methods and apps.
  • Ensure you manage the workload of your reporting lines.
  • Ensure fair evaluations of their progress and set realistic and achievable career growth plans.
  • Drive media recommendation delivering to the business objectives, ensure flawless execution of the media strategy/plans by the team and deliver weekly reporting.

Qualifications
  • Bachelor’s degree from a four-year college or university preferred in advertising or Marketing
  • 6+ years of progressive levels of responsibility in media planning, buying, strategy and management.
  • Demonstrated business acumen and a track record of success in the media services profession
  • Excellent written and verbal communication and presentation skills
  • Strong negotiating skills
  • Solid interpersonal and teamwork abilities
  • Able to build and strengthen client relationships
  • Excellent understanding of media fundamentals
  • Provides an energy level that brings new and exciting ideas to the planning function
  • Demonstrated critical thinking and problem solving abilities
  • Strong analytical abilities
  • Strong command of media research and reporting resources
  • Prefer hybrid which is able to handle both online & offline etc in terms of recommendation with good understanding.

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Job Detail

  • Job Id
    cacbc59bc4239a4a
  • Location
    Jakarta
  • Company
  • Type
    Private
  • Employment Status
    Permanent
  • Positions
    Available
  • Career Level
    Experience
  • Gender
    Male/Female

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