Understand the market situation and availability of new technology, conduct market analysis and propose enhancement recommendations for management's decision
Plan and execute all digital Business, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Collaborate with partners
Min. bachelor's degree in Computer Science, Information Technology, Information System, or related field
Having experience in the same position at least 5+ years in digital banking/fintech
Experience in optimizing user funnels
Experience with A/B and multivariate experiments
Strong business acumen, able to elaborate business strategy in a detailed and structured way
Leadership, critical thinking, and analytical skills
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
As a member of the property management staff, contributes advanced knowledge and skill in technology and general hospitality business knowledge to support theâ¦