Developing brand strategies and managing marketing campaigns to ensure that products and services meet customers’ expectations and to build the credibility of brands
Analysing the success of marketing campaigns and creating reports
Supervising advertising, product design and other forms of marketing to maintain consistency in branding
Managing the budget for advertising and promotional items
Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends
Assisting with product development, pricing and new product launches as well as developing new business opportunities
Analyze sales forecasts and relevant financials and reporting on product sales
Analytical skills and attention to detail
An understanding of trends and an ability to respond to customers’ wishes
Creativity and an ability to produce innovative and original ideas
Team working skills
The ability to manage and allocate budgets
Written and verbal communication skills
Experience with and an understanding of market research
Time and project management skills, including the ability to work on multiple projects at the same time
Ability to think strategically and come up with campaigns