Requirements : Bachelor degree in economics, digital marketing / multimedia or Technic Electro
Experience at least 3 years of experience in a similar role
Experience managing marketing and tech teams
Experience developing and overseeing digital marketing strategies
Excellent understanding of web design, online store decoration and official store analysis
Strong marketing and tech background
Role Specific Critical Capability
Analytical and multitasking skills
Knowledge of digital marketing channels such as PPC ,SEO, Social Media Display and affiliate marketing channels, Off platform media channel (FB, You tube, Programmatic, KOL, Website development and live stream) and On platform media channel (Tokopedia tops ads, Shopee Search ads, Lazada search ads etc)
Determines annual unit and gross-profit plans by implementing marketing strategies; and analyzing trends and results.
Establishes sales objectives by forecasting and developing annual sales quotas for e-commerce platform and projecting expected sales volume and profit for existing and new products.
Implements sales programs by developing field sales action plans.
Establishes and adjusts selling prices by monitoring costs, competition, and supply and demand.
Tanggung Jawab
Responsibilities : Create and implement strategies that make online transactions possible.
You will organize, develop, and execute website marketing plans.
Manage all online activity in relation to traffic acquisition, sales, conversion and reporting
Develop and implement ecommerce strategy in order to improve official store performance
Work with enablers to improve operational excellent
Work with the marketing team or manage digital marketers in order to improve quality and traffic acquisition
Provide support in other areas of Media Marketing, PPC, Email Marketing, SEO, Keyword Research, Google Analytics, Website, and Paid Social Media.
Identify SEO best practices regarding inventory, pre-orders, and pricing policies.
Research market in order to discover new trends and technologies in order to improve Official store performance
Oversee or directly manage digital marketing channels across PPC, SEO, Display, affiliates and social media.
Develop content calendar and promo plan and official store deco development.
Report on performance on weekly and monthly basis
Disclaimer: melamar pekerjaan di Karir.com tidak dipungut biaya