Job Description

Résumé du poste

1. Optimiser l'impact du marketing en élaborant la stratégie de communication intégrée relative aux nouveaux produits et des ICP marketing conformément à la stratégie d'entreprise et de produit.
2. Favoriser une communication marketing continue en fixant des objectifs et des orientations marketing cohérents à l'intention des départements marketing concernés (relations publiques, digital, médias, campagnes, etc.)

Rôle et Responsabilités

1. [Communication strategy setting] Participate in the environment analysis of market, competitor and product and conduct competitor benchmarking required for setting communication strategy.

2. [Campaign planning] Participate in the creative concept planning of multi-dimensional campaigns that touch various consumer touch points.

3. [Brand strategy development] Participate in the market research and benchmarking of the strategies and naming status of competitors that are needed for developing brand strategies.

Skills and Qualifications

  • Experienced professional with full understanding on specialized areas; resolves a wide range of issues in creative ways
  • Works on problems of diverse scope where analyzing data requires evaluating identifiable factors. Demonstrates good judgement in selecting methods and techniques for obtaining solutions
  • Normally receives little instruction on day-to-day work and receives general instructions on new assignments
  • Typically requires minimum 5 years' of related experience and a Bachelor's degree, or 3 years and a Master's degree; or a PhD without experience

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Job Detail

  • Job Id
    c9ff3dc8dcd3512e
  • Location
    id
  • Company
  • Type
    Private
  • Employment Status
    Permanent
  • Positions
    Available
  • Career Level
    Experience
  • Gender
    Male/Female

Contact

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