Content & Community Specialist ( Temporary)

Date Posted: 23 hari yang lalu

Salary:

Jakarta

6 months contract basis
Develop full-funnel community management strategy from brand awareness to advocacy
Develop partnership framework for delivering brand awareness, acquisition, and purchase with relevant communities across categories
Develop brand-community ecosystem and translate it to executable plan and ensure flawless implementation
Assist brand manager in building comprehensive strategy in community management and engagement
Partner with relevant agencies and platforms to get best practice on engaging with communities and content
Be thought leader in creating best-in class content across platforms
Arranging workload of in-house designers and ensure the job quality fits with best practice
Develop best practice in building brands through community and content
Ensure solid measurement in place to quantify results of community partnership and creative quality

What we ask

Knowledge:

Have design experience and basic knowledge
Understand digital platforms, including difference on its roles
Understand consumer journey and best practice on content communication on digital
Experience on managing community, creating program, and execute community program and communication on the right channel
Understand and experience in using and utilizing digital marketing tools i.e. Google Analytics, Sonar, Social Bakers, Similarweb, Salesforce, etc

Skills:

Leadership skill & able to upskill internal team on how to grow consumer brands online
Demonstrated strong business judgment and decision-making skills; ability to identify, prioritize, and articulate highest impact initiatives
Excellent communicative skills, empathy and adaptability, both verbal and written
Independent, autonomous
Excellent command of the English language and Bahasa Indonesia
Strategic and innovative thinker and business-oriented mindset
Having developed and executed consumer related strategies, campaigns and analysis
Sensitive to organizational needs and maturity level (pragmatic and effective)
Being able to manage multiple projects simultaneously and effectively
Financial skills and ability to estimate accurately
Structured problem solving, good analytical skills

Attitudes:

Someone who ‘promises to deliver and delivers to their promise’
Organizational sensitivity
Strong communication skills
Team player, team spirit ambassador as to connect multidisciplinary teams under one seamless consumer experience

What we offer

Vacancy description

Community Management

Create ecosystem of community that can bring impact to FFI business across CD and SN
Create program and communication strategy for relevant and potential community across FFI categories, include but not limited to parents community, chef/small business owners community, and young-adults community
Execute and optimize community strategy to drive brand love towards FFI products across categories, ensuring FFI products as Brand of First Choice (BOFC) for members on community
Monitor conversation across FFI brands and categories using Sonar, create relevant insights from the tools, and ensure these insights to be included in the community strategy

Content Management

Create long-term partnership in terms of content strategy and creation with community, publishers and e-commerce platforms
Create content partnership ecosystem with all relevant partners for all FFI brands across category
Create content strategy and ensure flawless execution
Monitor content performance across all platforms and ensure continuous optimization to get best results against industry benchmark
Measure and create best practice for content across platforms

Agency/Community/3rd Party Management

Maintain and monitor budget utilization and optimization for digital media and digital agency partners
Manage brief, communication and alignment between internal party and agencies to deliver best in class digital marketing activities
Set up, manage, and monitor agreeable KPIs across agencies and 3rd party partners
Ensure proper pitching process, JBP, and contracts are in place for all 3rd party