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Salary:
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Job Description

Auto req ID: 285851BR


  • Leads the strategic development, execution, and achievement of the SBP and AOP comprehensive marketing agenda for the portfolio of beverages
  • Responsible for ensuring PEP desired market position and driving and value share and brand KPI across brands.
  • Manages all creative, promotional, PR, digital, and media agency relationships
  • Develops and maintain strategic perspectives and key consumer insights critical for innovation, new projects, ideas and execution.
  • Responsibility as key point person to represent PEP marketing with bottler counterparts to negotiate, influence bottler
  • Establishes close collaboration with the BU and Region in leading the marketing agenda at the MU level
  • Leads MU marketing leadership and driving motivation across the local marketing team and its associates including agencies
  • Maintains a climate of trust and integrity that attracts, retains and motivates a top quality marketing team
  • Manages and nurtures relationships with bottling partners and all related partner agencies
  • As a control owner, performs control roles and responsibilities in accordance with PepsiCo Accountability model and ensures that he and the team follow all GCS protocols. Ensures timely remediation of any control deficiencies.
  • As a process owner A&M processes, leads the GCS agenda in accordance with PepsiCo Accountability model by building GCS capability on A&M related processes and controls ensuring robust risk assessments, quarterly GCS testing by Control Owners. Assess key control effectiveness and ensures gaps, as identified in quarterly testing and corporate audits, are remediated on a timely basis.

Qualifications/Requirements

  • Graduate of marketing or any business degree. Post Graduate course in business or marketing is desirable
  • 10+ year experience in Marketing including category management, product development and innovation, and brand activation
  • Demonstrated skills and solid track record in building brands and marketing ideas, ideally of FMCG background
  • Strong base experience in consumer research, media, and advertising
  • Experience in managing key accounts/ key customers
  • Delivered superior business results through winning with consumer ad customer strategies that drive volume, profile and shares
  • Excellent communication skills
  • Great leadership skills, able to lead team and drive action, visible leadership persuasive skills
  • Strong strategic, intellectual reasoning and analytical skills
  • Commercially and organizationally savvy to work effectively in multi-level, multi-cultural teams within and outside the MU, able to secure external and internal support for MU requirements through collaborative work with different stakeholders.
  • Good functional coach, mentor, and senior leader

Relocation Eligible: Not Applicable
Job Type: Regular

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Job Detail

  • Job Id
    a9b5f0c4c2e5c668
  • Location
    id
  • Company
  • Type
    Private
  • Employment Status
    Permanent
  • Positions
    Available
  • Career Level
    Experience
  • Gender
    Male/Female

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