Prepare reports on findings for social media, campaign & paid marketing while illustrating data by creating dashboard & translating the complex result into written texts that are clear & understandable
Work together with BI Analyst to calculate the CAC & measure ROI of all marketing activations in paid channels
Identify improvement opportunities of growth & effectiveness of each marketing channel
Analysis creative ads performance every 2 weeks & give suggestion for new creative improvement for Marketing Ads
Do competitive analysis of Zenius & monitor our position with the comparisons with industry
Track emerging social media trends and tools to determine how they can be integrated into our company’s strategies.
Do wide-ranging listening for brand mentions, competitors’ activities, and market trends.
Track social media and channel performance daily in support of social media strategy and update whenever necessary.
Support content creation for use on social media and other channels through the use of data and better market understanding
Who is Our Ideal Candidate:
At least a Bachelor's degree in computing-intensive subjects, e.g. Statistics, Mathematics, Computer Science, Engineering, Economics, Business, or other analytical fields
At least 2 years of experience in Business Intelligence, Data Analytics, Marketing Analytics
Data driven, strong analytical & critical thinking
Capable of presenting and visualizing data findings clearly through reports & oral presentations to colleagues.
Experience in SQL and/or BI tools such as Google Datastudio, Looker/Metabase is a plus
Experience in Analysis Paid Ads data for Mobile & Website (Facebook Ads, Google Ads, TikTok Ads)
Understand the principles of of advertising/marketing
Have knowledge of marketing tools such as Appsflyer, Google Analytics, Social Media Analytics & Listening Tools (sproutsocial, Talwalker), etc
Stand, sit, or walk for an extended period of time.
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