Customer Marketing Manager

Date Posted: Posted12 hari yang lalu
Salary:
Jakarta

Job Description

Job Description :

Diageo is the world’s leading premium drinks company with an outstanding collection of brands, such as Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Tanqueray and Guinness. Our purpose – Celebrating life, every day, everywhere – has an important role in our company, for our people, our diversity, our brands, in how we perform and how we create shared value. Our ambition is to create the best performing, most trusted and respected Consumer Products Company in the world. To achieve these, we need the world’s very best people.

Our ambition is to create the best performing, most trusted and respected Consumer Products Company in the world. To achieve these, we need the world’s very best people.

Feel inspired? Then this may be the opportunity for you.

About You

We’re looking for an individual: a brilliant planner, influencer and leader that can deliver outstanding execution quality in all decisions & plans.

Function

This role sits in commercial function and lead Customer Marketing team in planning, coordinating, monitoring company and customer – initiated programs consistent with the Commercial strategies.

About the Role

As the Customer Marketing Manager, you'll have the opportunity to grow our business holistically – Commercial Annual Planning, Trade program management, A&P monitoring and driving strong M&E orientation.

You would be responsible for developing the strategies and overseeing the execution of Commercial plans to consistently deliver Sales, distribution, execution quality within approved budgets & resources. You would lead and influence the partner’s Customer Marketing team in planning, coordinating, monitoring company and customer – initiated programs consistent with the Commercial strategies.

  • Commercial Annual Plan:work out detailed off & on channel plans with clear AOP target broken down by SKU by month by customer in the collaboration with the partner’s sales and customer marketing teams and the Commercial Director. Ensure that the Company and Commercial strategies are cascaded to respective teams and apply monthly Commercial meetings to monitor progress, identify opportunities, and determine necessary actions

  • Channel teams have relevant brand and portfolio information and tools to develop customer and market plans across categories, get market information necessary to lead brand & channel performance

  • Stakeholder management: maintain and cultivate strong, influential partnerships with Vendors / Distributor / Customers through regular engagements with decision – makers, business reviews, planning sessions, trade visits, and other meetings as needed to grow their satisfaction

  • Brand & Business Development: work closely with Marketing team for the alignment of brand strategies by channel / occasion, oversee Sales team’s efficient and effective execution/implementation of trade programs, 365 Essentials, and promotions in the covered stores. Ensure that the team meets standards set in the Commercial annual plans / scorecards

  • Market Intelligence: coordinate Sales team’s effort to acquire market & competitor information relevant to the development of category and channel strategies and tactics

  • Resource Management: ensure the appropriate allocation and disbursement of channel budgets, the evaluation of their usage with accurate M&E processes according to company policies

  • Policy and Process Compliance: ensure the team’s compliance to all Commercial policies, company regulations, standards, guidelines


Experience required/Skills/Capabilities/Languages

  • At least 6 years of demand side roles across Customer Marketing and Sales jobs in big FMCG companies. Consumer marketing experience would be a desirable plus

  • Cross functional team management / leadership a must

  • Proven leadership and management of teams

  • Requires excellent communication and influencing skills using tact, patience and courtesy

  • Considerable drive, energy, leadership and focus to sufficiently energize the internal and external resources of the company to execute

  • Creative, eye for detail

  • Flexibility to adapt to changing environment and market conditions

Diversity statement

Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.

We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.

Flexibility is key to success in our business and many of our staff work flexibly in many different ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you and don’t let anything stop you from applying.

Character Is Everything

Worker Type :

Regular

Primary Location:

Jakarta

Additional Locations :

Job Posting Start Date :

2022-04-23-07:00

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Job Detail

  • Job Id
    62f5129fc175a409
  • Location
    Jakarta
  • Company
  • Type
    Private
  • Employment Status
    Permanent
  • Positions
    Available
  • Career Level
    Experience
  • Gender
    Male/Female

Contact

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