Responsible for planning, development and implementation of all of the organization’s marketing strategies, marketing communications, and public relations activities, both external and internal with omnichannel focus;
Develop comprehensive marketing strategy to enhance brand’s image and positioning in the market;
Develop marketing plan in order to attract customer and improve traffic across all trading channels;
Manage marketing budget ( short- and long-term plans ) in order to achieve marketing goals;
Manage marketing/communications/public relations initiative in order to achieve marketing goal;
Oversee and monitor marketing programs implementation to ensure program effectiveness;
Represent the brand strongly on social media, offline and other digital platforms;
Review editorial, design, production and distribution of marketing collateral proactive team player with strategic insights, proficient in traditional and digital marketing, able to work in multicultural & multi department high energy work environment.
Requirements:
Minimum Bachelor Degree from reputable University, preferably majoring in Marketing or Public Relations
At least 5 years experience with minimum 2 years in managerial position. Preferably having experience in handling kids or fashion brand in retail industry.
Having strong concept and analysis skill.
Able to lead the marketing strategy and implementation effective promotion.
Good communication, presentation skill, like wise good selling and negotiation skill.
Proficient in English and Indonesian, both writing and speaking