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Job Description

JOB DESCRIPTION Job Description: Leverage a deep understanding of local consumer & customer needs to brief market-specific requirements to drive the in-market execution for, and support the selection of, winning product assortments. Build rich and well-informed perspectives on local market dynamics, cultural influences, general trends and competitive intelligence. Support building product assortments from the cluster/regional product line across all categories/channels. Lead marketplace mapping, assortment segmentation, and in-season merchandising. Job Responsibilities: Consumer Focus
  • Apply knowledge of local consumer and market nuances to inform Cluster decisions
  • Conduct targeted consumer/competitor product research within the market to inform product strategy
  • Ensure that consumer is the center of all product decisions for specific channel/category
Marketplace Expertise
  • Collect, organize and represent the local consumer, market & competitor landscape – including information on product, pricing, assortment architecture, styling, collaborations, key messaging & store environment
  • Use these observations, insights & knowledge to make recommendations for category strategies
  • Collaborate with the SEA Cluster team to offer market relevant product solutions
Strategic Vision
  • Develop & execute seasonal country-specific channel/category strategies
  • Lead the cross-functional in-market team in executing the strategies by sharing the overall context and vision, and ensuring alignment
Market Mapping & Opportunity Identification
  • Drive market-place mapping & execute segmented assortments
  • Inform the Flex DTC assortment and the Wholesale assortments
  • Identify new opportunities that may deviate from line plan
Pricing
  • Inform local product pricing – in accordance with Cluster price corridors, pricing architecture, and the product differentiation strategy – to deliver financial targets for the market
  • Use competitor pricing information to make recommendations on price positioning for assortment
In-market Assortment Execution
  • Lead merchandising-related in-season execution/activities within the market
  • Influence and collaborate with commercial & cross-functional teams to ensure adoption of key Regional & Market Initiatives, Big Bets, and Products
  • Lead delivery of the Assortment Investment Strategy & Products to the in-market Commercial, MP, Marketing, IM & Partner teams, based on the seasonal ranking and tiering strategy
  • Identify & align Market exceptions to the Cluster style ranking
  • Lead presentation and workshopping of the assortment with customers and cross-functional teams
Ongoing Business Performance & Analysis
  • Lead Merchandising aspects in ongoing country business performance monitor & react meetings
  • Build & share regular business product performance analysis to with the Cluster/cross-functional team
Cross-functional Collaboration
  • Partner with the cross-functional Regional/Cluster/Market teams & partners to drive positive business results
  • Provide timely direction through clear communication to all cross-functional Regional/Market team members
  • Listen to others with a desire to understand – inspire and build trust with all members of the team
  • Influence others without formal authority
Requirements:
  • Bachelor’s Degree with 5+ years of relevant work experience in Consumer Merchandising, Planning or operations in Apparel/Lifestyle brands
  • Strong written & spoken communication skills – must be a strong story-teller, with an ability to clearly articulate a point-of-view in order to influence partners and customers
  • Must have an ability to build strong relationships across Merchandising & cross-functional partners
  • Fluent with Microsoft Excel, and comfortable with Powerpoint & Word
  • Excellent planning and organizational skills
  • Demonstrated passion for the fashion & lifestyle industry
  • Be an ambassador for the culture of the brand within the Market
LOCATION Indonesia, Jakarta - Office FULL TIME/PART TIME Full time Current LS&Co Employees, apply via your Workday account.

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Job Detail

  • Job Id
    1eb256c881393007
  • Location
    id
  • Company
  • Type
    Private
  • Employment Status
    Permanent
  • Positions
    Available
  • Career Level
    Experience
  • Gender
    Male/Female

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